Does labelling of healthy foods on menus using symbols promote better choices at the point-of-purchase?

This research study examined whether symbols on university food outlet menus identifying healthier options would increase their sales; and consumer’s awareness of these symbols, purchasing factors and barriers to eating healthy foods.

It concluded identifying healthier options with a symbol at the point of purchase increased sales over time. Several purchasing factors (price, taste and healthy food availability) need to be addressed to improve the food selection of young adults.